Gentleman's love of money in a proper way to be implanted in Confucian culture, the spirit of the insurance

As a sunrise industry, the insurance industry is one of the "promise" and "integrity" and other unique cultural temperament to lead the marketing industry trend, was gradually recognized by the world. However, relying on the culture and heritage, the Chinese insurance industry, with the Western countries because of their "exotic" nature becomes thin and fragile. Scholar of "gentleman's love of money, taken from ...Gentleman's love of money in a proper way to be implanted in Confucian culture, the spirit of the insurance